PR agency SWK Semnar & Wolf Kommunikation GmbH

SWK Semnar & Wolf Kommunikation GmbH is an owner-managed public relations agency based in Frankfurt am Main, Germany. Our teams work primarily for medium-sized companies in the areas of PR/public affairs, media relations, editorial work and graphic design.

The experience and expertise of our PR consultants, our lean hierarchical structure and not least our strategic approach to consulting ensure cost-efficient and successful results for our customers. And a large number of case studies also bear this out.

SWK was established in 1996. The primary contacts at the agency are Majid Semnar (managing director and partner) and Andreas Schneiberg (creative director).

Strategic communication

The success of any product, service or brand ultimately depends on the having the right marketing strategy. We take this fundamental principle to heart. To our way of thinking, a strategic communication concept needs to be developed right from the outset of every communications project.

Here we focus on the essential elements: what is realistically feasible. Creativity is extremely important in communications, but it is actually only a means to an end. Ideas must contribute directly to meeting the objective and be implemented without losing sight of the available resources. The discipline, competence and experience of our team enables us to carry out the strategy efficiently.

Successful communications promote trust, acceptance or interest – both toward the outside world and within an organisation, whether with narrowly defined target groups or with the general public. Our customers appreciate that communications edge. And in many cases they have already been doing so for many years now.